PATRICIA ORDOÑEZ

Early bird gets the... better design?
Patricia Ordoñez Designer at Rara Design Studio

Hi, I'm Patricia

A brand, web,
and UI/UX designer

I have 6+ years of experience creating digital products, marketing websites, and brand identities that work.

  • "I LOVE YOUR FAST TURNAROUND!"

  • "THANK YOU PATRICIA, IT LOOKS AMAZING"

  • "MY ONLY REGRET IS NOT HIRING YOU SOONER"

  • "I FEEL LIKE I CAN RAISE MY PRICES NOW"

  • "MY CLIENT LOVED THE SITE, THANK YOU!"

6+ YEARS DESIGNING FOR GROWTH

Strategic design that raises the bar.

Based in Valencia, Spain — for now — working with US and EU agencies, startups, and growing companies. I specialize in Framer websites, brand identities, and UI/UX design for digital products. Framer Certified Expert.

  • /FRAMER-EXPERT /BRAND DESIGN /DESIGN-DAY-INTENSIVES /WHITE-LABEL-PARTNER /FRAMER-EXPERT /FRAMER-EXPERT /BRAND DESIGN /DESIGN-DAY-INTENSIVES /WHITE-LABEL-PARTNER /FRAMER-EXPERT

Patricia Ordoñez looking back over her shoulder, smiling, wearing a camel color blazer in a well lit studio with a rounded creme chair and white curtains in the background

ABOUT ME

I'm passionate about chai lattes, dad jokes, salsa dancing and clean design

Based in Valencia, I've spent 6+ years designing brands, websites, and digital products for startups, agencies, and growing companies across the US, EU, and LATAM. I work across the full design spectrum — from brand identity and marketing websites to UI/UX and product design.

Whether embedded in a team or leading a project end-to-end, I bring speed, strategic thinking, and clear communication. I also actively integrate AI tools into my design workflow — not to replace thinking, but to move faster and deliver more.

(Chai latte in hand, obviously.)

How I can help you

I've led design projects end-to-end for startups, agencies, and product teams across the US, EU, and LATAM — from early brand strategy through to shipped digital products.

UI/UX

WEB DESIGN

BRANDING

Sites and apps built to convert

I design digital products from discovery through delivery — user flows, wireframes, high-fidelity mockups, interactive prototypes, and design systems in Figma.

I've worked on desktop apps, web dashboards, and SaaS platforms, collaborating directly with product managers and engineers to ship work that's both beautiful and functional.

UI/UX

WEB DESIGN

BRANDING

Sites and apps built to convert

I design digital products from discovery through delivery — user flows, wireframes, high-fidelity mockups, interactive prototypes, and design systems in Figma.

I've worked on desktop apps, web dashboards, and SaaS platforms, collaborating directly with product managers and engineers to ship work that's both beautiful and functional.

Need a new team member? Contact me →

Need ongoing design support?
Contact me about retainers →

My process

Whether it's a one-week sprint or a full rebrand, here's what working together looks like.

Patricia Ordoñez wearing a black sweater and camel pants, sitting in a director's chair smiling to the camera in a well lit studio

1. Discovery & strategy

Every project starts with alignment. I ask the hard questions — about goals, users, constraints, and what success actually looks like — then translate that into a clear design direction. I've done this working solo with founders and embedded within product and marketing teams.

Patricia Ordoñez typing in a Macbook Pro wearing a black sweater, camel pants and a golden ring.
Patricia Ordoñez holding a Macbook Pro wearing a camel color blazer and beige pants in a well lit studio with a rounded creme chair and white curtains in the background
Patricia Ordoñez wearing a black sweater and camel pants, sitting in a director's chair smiling to the camera in a well lit studio

1. Discovery & strategy

Every project starts with alignment. I ask the hard questions — about goals, users, constraints, and what success actually looks like — then translate that into a clear design direction. I've done this working solo with founders and embedded within product and marketing teams.

Patricia Ordoñez typing in a Macbook Pro wearing a black sweater, camel pants and a golden ring.

2. Design & Collaboration

I work fast and keep stakeholders in the loop without creating noise. You get structured feedback rounds, clear documentation, and focused iterations. I collaborate directly with developers, PMs, and marketers — async or real-time, across time zones.

Patricia Ordoñez holding a Macbook Pro wearing a camel color blazer and beige pants in a well lit studio with a rounded creme chair and white curtains in the background

3. Launch & Handoff

I deliver production-ready files, design systems, brand guidelines, and video walkthroughs — whatever the team needs to run with the work confidently. I care about what happens after handoff, not just the final presentation.

SIDE PROJECTS

Outside the studio

I'm multipassionate (yes, it's a real word) and love helping freelancers and business owners build the freedom they're after. Here's what else I'm working on when I'm not designing.

Patricia Ordoñez walking while holding a Macbook Pro wearing a camel color blazer in a well lit studio with a rounded creme chair and white curtains in the background
Patricia Ordoñez smiling wearing a camel color blazer over a white top with Marshall headphones and speaking into a professional microphone in a well lit studio with white curtains in the background

Casa Profe Podcast

We talk about being an independent language teacher, the marketing, design, methodology, strategy and patience it requires to succeed without working for someone else.

woman in white shirt sitting on chair using laptop computer

Framer Tutorials

A growing library of practical Framer tutorials for designers who want to build fast, custom websites without writing code. I break down everything from component creation to CMS setup, proving you don't need to be a developer to ship beautiful, functional sites.

person cutting vegetables with knife

12 Countries, 12 Recipes

My 2026 personal challenge: cook one traditional dish from a different country every month. It's equal parts culinary adventure and cultural deep-dive—because I believe the best way to understand a place is through the food people actually make at home, not what ends up in tourist restaurants.

  • Let's build something worth showing off Let's build something worth showing off

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  • Let's build something worth showing off Let's build something worth showing off

Fill out this form and I'll get back to you within 24 hours.

  • Let's build something worth showing off Let's build something worth showing off

Fill out this form and I'll get back to you within 24 hours.

  • Let's build something worth showing off Let's build something worth showing off

Fill out this form and I'll get back to you within 24 hours.

Or if you prefer to book a quick call…